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Marketing Analyst

Long Beach, California · Marketing/Public Relations
Job Title – Marketing Analyst
Company Location – Hybrid Los Angeles, CA or Dallas, TX
Full Time, Direct Hire
Salary –DOE

Job Summary of the of the Marketing Analyst position
Integr8staff seeks a dynamic and experienced Marketing Analyst with ad agency experience. This role supports measurement framework, data strategy and performance

analytics in order to support and implement high-quality, data-driven decisions and strategic thinking.

Responsibilities of the Marketing Analyst position
Derive impactful insights from quantitative analysis and provide recommendations to refine the strategy.

Uncover root causes behind ambiguous problems and get to the heart of the matter.
Work closely with the team’s analysts as well as the internal team to carry out campaign reports and measurement plans.
Analyze qualitative and quantitative research data to measure the campaign effectiveness
across both paid media and creative measurement approaches
Create reports and effectively present campaign performance to clients and internal
stakeholders through storytelling to inform business decisions.
Collaborate with creative, strategy, and account team to generate ideas to shape future
campaigns and provide recommendations for actions
Build data visualizations and dashboards that are capable of monitoring the campaign
performance
Transform data into actionable insights through strong storytelling with data designed for
executive-level audiences by connecting the dots across channels through data to provide a holistic view of marketing/advertising/commerce efforts
Strong knowledge of analytical methodologies for evaluating and optimizing customer
datasets and digital campaigns
Possess strong time management skills to ensure accurate delivery
 
Requirements of the Marketing Analyst position
Minimum of 2 years of marketing agency experience

2-4 years’ experience in a data-driven field, with prior experience in marketing.
Strong data analytics; advanced in both Excel and Tableau is a must.
Proactively thinking through approaches to the data or analysis based on objectives.
Able to deliver reports in a timely fashion that are rich with sound insights and recommendations while maintaining and assuring the accuracy and consistency of data.
Become a storyteller with qualitative and quantitative data, working to uncover deep
analytical insights to provide high-impact results.
Awareness of the digital marketing space, particular on Paid Media data portability
Able to multitask, work with teams, and work to manage agency and client expectations.
A passion for emerging tech and media, bring a data-driven approach to decision-making.
Strong communication skills and able to multitask

Updated resume is required for consideration.  Only Local candidates will be considered - Position does not offer relocation or visa sponsorship.

 

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